Vindooth matadin biography of martin

For over two decades, the meticulous and audacious imagery created by Inez van Lamsweerde and Vinoodh Matadin has challenged and inspired the  field of fashion photography. Working together since 1986, the Dutch partnership rose to fame in the early 1990s.

Experimenting with the latest digital imaging technologies, their early work captured the imagination of art critics,  who were mesmerized by the sophisticated interplay of elegance and horror in their images. As their notoriety burgeoned in the art world, the fashion community became equally captivated by early editorial work for British style magazine The Face, which added high-octane glamour to their dark and unsettling aesthetic.

Collaborating with Belgian designer Véronique Leroy, they formulated a vocabulary of attenuated predatory figures in hyperreal environments, flying in the face of the prevailing ‘grunge’ movement and signaling the end of that genre of fashion photography.

Exerting considerable influence in fashio